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Marketing in today's world is confusing. There are traditional offline marketing mediums like print, TV, radio, outdoor advertisements and there are online options such as search engines, blogs and social media. Ideally, your marketing mix should have both offline and online mediums. In this article, let's focus on the online bit and break it down into smaller chunks. Before we...

For the first time in my life, last week I felt old … and I'm only 48. If my body holds out, and medical technology continues to improve, I reckon 90 is not a bad target. So, I'm just past halfway. Knock out the first 20 years and the last 10 and I reckon on a productive life of about...

The (new looking a million dollars) Canberra Casino are supporting live music in Canberra by premiering The Fullhouse Band this evening - just in time for Friday after work drinks. The Fullhouse Band plays in a Postmodern Jukebox style i.e. todays hits with a smoking hot jazz feel. The band will be playing for the next three Fridays from 5.30pm...

Before you know it, the end of financial year will be here. Is your business ready? Tax is always something to consider as it is a large cost to most businesses. Looking at your business and personal situation in advance of the year end can provide tax planning opportunities. It may be that there is an opportunity to obtain additional...

Australia wide, there are approximately 280,000 complexes, with around 40% of the population currently living in a strata environment. You just need to look around at all the complexes currently being built around Canberra to understand this is only going to increase. Green Field sites are areas not previously developed, and as for all complexes, the developers have certain legislative...

According to a survey conducted by Discover Financial Services in 2008, lack of cash flow is a major problem for nearly 44 percent of all small businesses. While it is only natural for a business to experience fluctuations in income, generating sustainable cash flow is perhaps the only way to remain afloat. The irony of the situation is that a...

Most of us are regularly exchanging data over networks with organisations, people and devices. With cyber-attacks becoming more common, strategic and methodologically diverse, I'm amazed by how many people take their online security for granted and don't implement some very basic cyber security controls. The following are a few simple steps to increase your cyber security. 1. Use a password...

The challenge of late paying customers is one that every business has to deal with at some stage. Typically, there are four types, so read on if you want to find out who you could be dealing with. 1. In their own time The chronic late paying client can be an ongoing challenge. Often it's the big corporations or government...

Fabulous comment by Con Paoliello, Director, Tax Services, RSM Australia. A dearth of pre-Budget leaks left the Australian public shivering with antici… pation for the Honourable Scott Morrison's delivery of Budget 2017-18, his second as Treasurer. Taking his cue from former Foreign Minister Alexander Downer, the Treasurer channelled his inner Dr Frank N Furter by taking a "jump to the...

The Australian Lottery and Newsagents Association (ALNA), has welcomed several positive initiatives in the 2017 Federal Budget, but has warned about banks passing new fees straight to small businesses. According to Adam Joy, CEO of ALNA, small businesses including its members were somewhat apprehensive about what would be revealed in this year's federal budget. They were looking for more solutions...

In a move that defies logic, the ACT Government is about to explore how much damage can be done to an employer brand by testing the age old principle of "you pay peanuts - you're going to get monkeys." In a 'forced choice' procurement exercise described by some in the industry as a 'process trap', the ACT Government have unilaterally...

Can you believe we are almost at the end of another financial year? While this may be of interest to those in the financial sector most business owners really don't care that much. Saying that, there are a few things you should pay attention to at this time, such as: Update your records: Use a proper record keeping system to...

In this 2CC podcast, B2B Publisher Tim Benson discusses what's in store for Canberra businesses from the upcoming federal budget. Topics covered include business tax cuts, moving government departments to the regions, major infrastructure projects and good debt vs bad debt.

The digital and technological divide between jobseekers' skills and employers' requirements has never been greater than it is today as we approach the Fourth Industrial Revolution. Of the new jobs added to our April to June Hays Quarterly Report of skills in demand, almost all require the knowledge and capabilities needed to utilise new emerging technologies and digital trends, from...

Having to represent yourself in family law litigation is a very difficult thing to do. Many couples are simply not in a position to resolve their disputes via the mediation process or by agreement, and find themselves involved in litigation about the division of their assets and also the parenting arrangements for their children. They often find it difficult to...

There will come a point when a business owner wishes to realise their investment. Whether for personal or financial reasons there are steps all owners can take to prepare their business for sale; to minimise tax, transactional costs and stress, and maximise the return. Grooming your business for sale can streamline the sale process. Even if the sale doesn't proceed,...